• Published January 25, 2023
  • 5 Minute Read

Everyday Leadership: Challenges Faced & Competencies Needed by Everyday Leaders

Published January 25, 2023
Everyday Leaders, Everyday Leadership

When you think of a leader, who comes to mind? Corporate executives? Managers of global organizations? Administrators or supervisors?

Leadership can, in fact, be a high-profile enterprise. Books, articles, and training programs often feature such traditional visions of leaders when dealing with the topic of effective leadership.

But more often, leadership is exercised under the radar screen by everyday leaders in schools, homes, and communities.

Everyday leaders don’t have it easy. From a schoolteacher struggling to motivate students to a mayor trying to balance various political agendas, important members of our community face complex challenges every day.

That’s why at CCL, we believe that leadership should be defined in terms of tasks, rather than role or position. Leaders are people who, in connection with others, accomplish the tasks of setting direction, building commitment, and creating alignment, or DAC.

How do everyday leaders display these outcomes of everyday leadership?

The first task of an effective leader, setting direction, involves articulating mission, vision, values, and purposes. Leaders may ask “Where are we going? What are we going to do? And why are we doing it?”

The second task of an effective leader is building commitment. This involves the creation of mutual trust and accountability. A leader focuses on questions like “How can we stay together? How can we work better as a group?”

And a final key task is creating alignment. Effective leaders must find common ground. They want a shared understanding of the situation with well-coordinated actions.

Like corporate executives, everyday leaders can do this, too.

What Everyday Leaders Told Us About Everyday Leadership

The Leadership Challenges & Competencies of Everyday Leaders

With this framework in mind, we conducted a research study to better understand the challenges faced by what we call everyday leaders. Over a 6-month period, we interviewed 5 groups of leaders making a difference every day: educators, public sector employees, professional services providers, small business owners, and other “atypical” leaders.

Interviewees included teachers, a car dealership owner, medical doctors, an accountant, a judge, a mayor, a not-for-profit director, Peace Corps volunteers, and stay-at-home mothers, among others.

Let’s explore some of the results.

When asked to define leadership, most participants agreed on the following: First, leaders must have the ability to create a vision for positive change. They must also help focus resources on the right solutions. Leaders have to inspire and motivate others. And lastly, they should provide opportunities for growth and learning.

In terms of key leadership competencies, respondents indicated that skills related to interpersonal openness and building relationships were the most frequently needed. Commitment, demonstrated knowledge, organizational skills, and ability to persuade/negotiate were also in the top 5.

Respondents expected the same leadership skills would be most important in the future, along with communication, delegation, and setting direction. Leaders in the future will have to be even more cognizant of their direction and methods of getting colleagues involved.

When these everyday leaders were asked about the challenges they face, here’s what they told us:


Educators said that their interactions with students, parents, and other stakeholders are the most challenging parts of their job. Teachers reported often feeling overwhelmed in their roles and struggling to find the time and resources to motivate students and meet their non-teaching responsibilities.

Public Sector Employees

Public sector employees mentioned the challenge of balancing multiple demands. Among their concerns were prioritizing effectively and finding time to solve problems. Other challenges had to do with keeping others motivated in tough times, setting boundaries, and balancing multiple political agendas. Public sector employees said they also had difficulty balancing professional and personal pursuits.

Professional Services Providers

Challenges cited by the professional services providers were connected to client and relationship management. These professionals have to appease multiple stakeholders, work across boundaries, advocate on behalf of patients or clients, and keep staff motivated. Time management difficulties were cited as a common challenge.

Small Business Leaders

The small business leaders said they found it challenging just to “keep the ship afloat.” Keeping the business running efficiently included dealing with employee issues, assuring client satisfaction, providing a vision for employees, hiring staff, and keeping employees happy.

Atypical Leaders

Among “atypical leaders,” there was little common ground. However, for each of these individuals, self-reliance and ingenuity were themes. This was true for the teacher of a class that mixes adults and children of varying ethnic backgrounds, as well as for the consultant working without an assistant. One stay-at-home mom put it this way: “I am the CEO of my house. My husband has no clue what goes into running the house. From 3 p.m. to 8 p.m., I must be 100% with my kids. It’s a full-time job.”

Are You Displaying Everyday Leadership?

You, too, might be an everyday leader. Think about your own life experiences and the chances you’ve had to show leadership, even the hardships you’ve faced and how they’ve shaped you as a leader, and as an individual.

Here are some words of wisdom to help you face more of life’s everyday leadership challenges:

  • Be ready for anything, and try to keep a positive mindset.
  • Be accountable to yourself, and try to never pass blame.
  • Show responsibility, loyalty, and commitment.
  • Live with intention at work and at home.
  • And never, ever, give up.

Ready to Take the Next Step?

Partner with us to help your team seize opportunities for everyday leadership. We can help you craft a customized learning journey for your leaders using our research-backed modules. Available leadership topics include Authentic Leadership, Communication, Conflict Resolution, Effective Leadership with the DAC Framework, Emotional Intelligence, Listening to Understand, Resilience, and more.

Written by

Leading Effectively Staff
Leading Effectively Staff

This article was written by our Leading Effectively staff, who analyze our decades of pioneering, expert research and experiences in the field to share content that will help leaders at every level. Subscribe to our emails to get the latest research-based leadership articles and insights sent straight to your inbox.

This article was written by our Leading Effectively staff, who analyze our decades of pioneering, expert research and experiences in the field to share content that will help leaders at every level. Subscribe to our emails to get the latest research-based leadership articles and insights sent straight to your inbox.

Everyday Leadership: Challenges Faced & Competencies Needed by Everyday Leaders
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At the Center for Creative Leadership, our drive to create a ripple effect of positive change underpins everything we do. For 50+ years, we've pioneered leadership development solutions for everyone from frontline workers to global CEOs. Consistently ranked among the world's top providers of executive education, our research-based programs and solutions inspire individuals in organizations across the world - including 2/3 of the Fortune 1000 — to ignite remarkable transformations.