Learn more about our flagship Leadership Development Program (LDP)®, the most widely known and longest-running leadership development training in the world, especially tailored to address the challenges faced and competencies needed for those leading from the middle of their organizations.
Frontline Manager Leadership Program: Maximizing Your Leadership Potential
Managing others presents new challenges and requires new skills. Give your frontline managers the highly personalized support and development they need to develop essential leadership skills critical for success.
Best for
First-level leaders
Format
In person or
Live online
Duration
20-hour intensive, within a 5-month journey
Model
Live instructor-led, with executive coach
Class Size
Faculty-to-participant ratio: 1:14
Locations
Americas
APAC
EMEA
About the Program Experience
Maximizing Your Leadership Potential: Our Frontline Manager Leadership Program
To get the best performance from others, leaders need to master multiple roles — player, manager, coach, and leader. Successful frontline managers learn how to select the most appropriate leadership role for the situation, especially when time is tight and performance counts.
For example, they must be able to discern when to do the work themselves, and when to delegate. The “player” mindset can get in the way of creating results through others and developing a high-performing team, so at times they must shift to act as a “coach” of their direct reports.
Our frontline manager leadership program helps these leaders learn to determine what each situation calls for and shift among these roles as needed.
Who Should Attend
Maximizing Your Leadership Potential is designed to address the unique challenges experienced by those who lead themselves and others: Frontline or first-line managers responsible for people and / or projects.
What Participants Learn
As a result of participating in this first-level manager training, participants will be able to:
- Leverage the 4 essential roles of leadership (player, manager, coach, and leader) to improve their effectiveness and versatility
- Understand how personal strengths and challenges affect their team leadership
- Align intentions with impact to become more effective
- Use the role of manager to deliver feedback and improve performance
- Use the role of coach to develop others and truly collaborate by listening to understand and asking powerful questions
- Use a variety of influencing styles and tactics to increase leadership on teams and projects
- Manage conflict and resistance
What’s Included
Delivered by highly qualified faculty and coaches, this frontline manager leadership program includes:
- 360-degree assessment + 2 self-assessments
- Research-based curriculum on increasing managerial effectiveness
- Hands-on practice applying new skills to a real-world challenge
- 3 hours of one-on-one coaching
Program Agenda
Preparing a Foundation for Lasting Impact
In the 2 months leading up to the frontline manager leadership program intensive, participants begin the journey by engaging in required online coursework. This allows time to complete assessments and other activities, ensuring each participant receives maximum benefit from their training experience to support their personal and professional growth.
Engaging in the Program Intensive:
Live online program agenda:
Live online sessions are held for 4 hours per day, over 5 consecutive days.
| Day 1 | Day 2 | Day 3 | Day 4 | Day 5 |
|---|---|---|---|---|
| Leadership Versatility | Role of Manager | Role of Coach | Role of Leader | Making Your Leadership Happen |
Live in-person program agenda:
In-person training classes are held over 3 consecutive days, from 8:00 am to 5:00 pm local time the first 2 days, and 8:00 am to 12:30 pm local time the third day.
| Day 1 | Day 2 | Day 3 |
|---|---|---|
| Leadership Versatility, Role of Manager | Role of Coach, Role of Leader | Making Your Leadership Happen |
The Next Chapter
Following the frontline manager program intensive, participants continue to receive support for their development, including personalized follow-up coaching sessions to reinforce lasting behavior change; opportunities to reconnect with program peers; and access to toolkits, job aids, and other resources to help them understand their 360 feedback data, plan their next steps, and sustain their learning.
Why Choose Us for Frontline Manager Training?
Our frontline manager leadership program is rigorously research-based and highly personalized to help transform first-level managers into the people leaders their organizations need.
This frontline manager training features:
- Help addressing the most common challenges that our research has found frontline managers typically face
- Detailed insights into personal strengths and challenges through the use of self-assessments and 360 feedback
- Interactive, experiential learning to support skill-building in influence, giving and receiving feedback, communication, and effective performance and developmental conversations
- Highly personalized feedback with intense, individualized leadership coaching sessions
- Real-world application with a key leadership challenge from their job and a plan for development that’s long-term and actionable
- Ongoing support through our exclusive alumni community
- Continuing education credentials — upon completion, participants are awarded 2.7 CEUs in partnership with National University
Program Requirements & Cancellation Information
Requirements for Program Participation
Our programs provide personalized insights into participants’ unique leadership style and abilities. Completing required online coursework and assessments ensures maximum benefit from the development experience to support personal and professional growth. Specific assignments will be communicated with ample time for completion.
Payment & Cancellation Information
Online registration requires payment by credit card. If you require other payment methods, such as invoicing your organization, please contact us to register.
If you need to transfer or cancel a program registration, fees may apply. Please review our Transfer & Cancellation Policy for complete details.
Accommodations & Logistics
Program tuition includes all program materials and some meals and transportation. Participants are responsible for reserving and paying for their hotel, airfare, additional meals, and other travel expenses.
We strongly encourage participants to book early at the designated program hotel to access the CCL-provided transportation to and from the program each day. Details vary by program and location. After you register, you’ll receive a link to our Leadership Accelerator platform, where you’ll find the recommended program hotel and travel information specific to your program.
Upcoming Program Dates & Locations
Want to Offer Frontline Manager Training to Multiple Participants?
Volume pricing options are available for organizations wishing to offer our frontline manager training or other open leadership programs to multiple leaders.
Let’s co-create a custom leadership solution for your organization. Our dedicated experts can assess and design for your organization’s unique needs for first-level manager training.
Scale development for frontline managers and all leaders with unlimited access to our proven programs, assessments, and more, all based on 50+ years of pioneering research.
Still Have Questions?
We’re here to answer your questions about frontline manager training and more.
What Our Alumni Are Saying
Excellent program for leaders and managers of their organization to learn insights of people management and leadership skills.

Allen Tan
Assistant VP, Commercialization
A*ccelerate
This program gives you access to an immense set of practical tools to enable you to be a better leader. In addition, it provides deep and powerful insights into your own tendencies and natural way of leading.
Timothy Wazny
Director of Student Ministries
This program helped me assess my role and contribution as a player, manager, coach, and leader. I feel more equipped to serve my team and organization in all 4 of those capacities and… reach my leadership potential.
Nicole Caliri
Manager, Talent & Organizational Development
Serco
The course demonstrated to me leadership strategies and provided a safe environment to test and practice those strategies. The most valuable pieces of the experience were my engagement with peers, who all wanted to improve their leadership skills and provided helpful feedback, and the coaches, who all sought to understand my goals and worked to help me build a personal strategy to achieve those goals. This experience was an excellent use of my time and a great investment by my company that has already started to pay dividends.
Dan Weagle
Sr. Manager, Corporate Partnerships
Worcester Polytechnic Institute
CCL gives participants great tools that they can use when they get back to their everyday jobs and provide the follow-up that is so lacking in other programs. There is an overall genuineness from the CCL instructors that other programs do not have and the instructors have credentials and life experience to back it. I left with tools, instruction on how to use them, and more importantly, resources that allow me to use them correctly. I highly recommend this course to anyone who has any feelings of moving into leadership or is in leadership.
Ryan Pung
Manager
Auto-Owners Insurance Company
CCL will expand your leadership horizons, reinforce your skills, and equip you with new ones to better prepare for your future. It will raise your awareness… and allow you to embrace what it truly means to be a leader of people.
Danielle Schadler
Commercial Portfolio Manager
Impact of Our Frontline Manager Leadership Program
What participants said about Maximizing Your Leadership Potential, our frontline manager training program:
would recommend the course to others
1
%
have been able to apply program lessons at work
1
%
say they’re more effective as a leader
1
%
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Discover more about what participants learn in our frontline manager leadership program.
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Let’s Discuss Frontline Manager Training for Your Organization
Our experts are here to help. Get in touch with us about how our first-level manager training program can maximize the leadership potential of your frontline managers. We’d love to hear from you!
Related to Frontline Manager Training
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Frontline Manager Leadership Training: Research & Resources
Learn what our research found are 12 most common challenges faced by new managers as they transition from being individual contributors to leading people and projects, and how to support them.
In every career journey, you’ll need to be able to play each of these 4 leadership roles from time to time. The key comes in your ability to select the right leadership role for any given situation, to play it well, and to shift between roles as appropriate.
Different situations call for different leader mindsets, skillsets, and responses. Watch this webinar to learn shifts that managers in a new leadership role must be able to make.
More Information About Frontline Manager Training
What is a frontline manager course?
Maximizing Your Leadership Potential, our immersive, research-based first-level manager program, guides participants in the leadership skills necessary to be an effective manager of people and projects. This highly individualized frontline manager leadership program helps new and experienced first-level leaders adapt to the challenges of their unique role and context, and can be delivered either online or in person, with personalized guidance from an experienced executive coach.
Who is a frontline manager course designed for?
Our transformative first-level manager training course is designed for current and future managers of people and projects, supervisors of individual contributors, and first-level leaders who play a key role in their organization’s success.
What will participants learn in a frontline manager course?
Participants of our highly personalized and research-based first-level leader course, Maximizing Your Leadership Potential, learn how to understand personal strengths and weaknesses, align intentions with impact, deliver constructive feedback and hold performance conversations, collaborate with others, leverage influencing styles and tactics, manage conflict and resistance, and facilitate better conversations.
How can a frontline manager course help maximize leadership potential?
Our first-level leader course helps individuals at this level maximize their leadership potential by leveraging research-based content that focuses on the unique challenges they face. Because the program is highly individualized, interactive, and feedback-driven, first-level leaders will have the opportunity to gather coaching and tools that hone critical leadership skills like influencing, giving and receiving feedback, communicating, and facilitating effective developmental conversations.
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