• Published March 19, 2023
  • 5 Minute Read

How to Hold a Coaching Conversation

The ability to start — and hold — a coaching conversation is a transformational leadership skill.
Published March 19, 2023
Two people walking around discussing how to hold a coaching conversation

Through coaching, you help people become more self-aware. You turn experiences into learning opportunities. You reinforce strengths and explore challenges. You help people take responsibility for their actions and their development.

It all starts with conversations.

Coaching Conversations Can Build a Coaching Culture — Here’s Why

As more and more people in your organization develop their coaching and conversational skills, you build skill at holding coaching conversations and start to instill a coaching culture, which increases:

  • Employee engagement
  • Job satisfaction and morale
  • Collaboration
  • Teamwork
  • Bench strength

Coaching conversations aren’t just for specialized professionals. In fact, nearly anyone can conduct a coaching conversation. Coaches can help people who are ready to identify problems and find solutions. And developing people — coaching others — is an important part of leadership.

Some of the most powerful coaching conversation experiences are informal exchanges in hallways, cafeterias, workspaces, virtual chats, and video calls in the course of everyday work.

When enough people at an organization begin coaching one another, the organizational culture can shift. As a critical mass is reached, with people having candid coaching conversations with one another across the entire company, something powerful begins to happen. Team relationships strengthen, employee engagement increases, and business performance improves.

In short, interactions across the entire organization, whether in-person or virtually, become more honest and more effective, and together, all these coaching conversations start to create a better culture at the organization.

Ready to get started now?

Better Conversations Every Day Book
Learn how to communicate better, connect more deeply, listen more effectively, build trust, and feel more satisfied — both inside and outside of work — with our Better Conversations Every Day™ guidebook.

Holding a Coaching Conversation

Recognize When to Hold a Coaching Conversation

First, identify when there’s an opportunity for a coaching conversation. Not all conversations lend themselves well to coaching. Make sure you know whether it’s the right time and you’re ready to try and coach your people. To recognize when someone is open to having a coaching conversation, pay attention to their cues. Listen for phrases like:

  • “Can you help me think things through?”
  • “I’d like to bounce some ideas off of you.”
  • “Could you give me a reality check?”
  • “I need some help.”

In these moments, you can turn a typical conversation into an opportunity for a coaching conversation.

3 Steps to Follow for Coaching Conversations

At that point, remember these 3 guidelines to hold a coaching conversation:

  1. Listen carefully.
  2. Respond thoughtfully.
  3. Resist imposing your own solution.

Infographic: How to Have a Coaching Conversation

1. Listen carefully.

Don’t assume what the conversation is about or what path it should take. Truly listen, allowing space for others to think, reflect, and express themselves. Start with building your active listening skillset, but know that truly listening goes beyond active listening, to listening to understand

Listening to understand focuses on the idea that there are multiple levels of information we must tune into during conversations. One level, of course, is the factual information being presented — most of us tend to pay attention primarily to that. But listening for the values behind the topic at hand and the emotions that people bring to an issue is an important part of a better conversation.

That’s where we often find unstated objections, sensible reservations, and concealed barriers that might torpedo new initiatives. Stronger and more robust solutions to business challenges emerge when people are really listening to understand one another.

2. Respond thoughtfully.

Coaching isn’t about the quick fix or first solution. It’s about uncovering answers through inquiry, openness, and exploration. Start by asking powerful questions that draw out more information or stretch the other person’s thinking, such as:

  • What else could you do?
  • What else occurs to you?
  • Who else have you talked to about this?
  • Who else is affected in this situation?

Beyond creating mutual understanding about facts, when leaders ask good questions, it can help to uncover insights that wouldn’t have come to light otherwise.

A non-directive prompting question like “How do you want your team to feel when you announce the new initiative?” is likely to spark more reflection and lead to greater insights than asking “When are you announcing the new initiative?” While the latter question might be helpful in getting the person inquiring up to speed, it isn’t particularly powerful and isn’t likely to add any real value for the person answering, as they simply repeat a straightforward fact they already know.

Be sure you set a comfortable tone, maintain eye contact, and give plenty of time for them to think and respond to your questions. Encourage them to express themselves — without you agreeing or disagreeing.

3. Resist imposing your own solution.

Shift away from the common and natural tendency to want to problem-solve or give advice. There are times to direct or give answers, but coaching conversations are about the other person’s learning — not about your opinion or expertise.

Informed by neuroscience, the real art of conversation is balancing an appropriate mix of challenge and support. Providing support includes assuring people that they’ve been heard and, especially, that their feelings and values are understood. It provides an important sense of creating psychological safety at work, building trust, and encouraging greater honesty and transparency.

When that ratio is right — and practiced in an authentic rather than formulaic way — the challenge is received and actually fosters more constructive dialogue, rather than triggering defensiveness.

When you’re able to listen carefully, respond thoughtfully, and resist imposing your own solution, you have the basis of a coaching conversation.

So whether that conversation was a planned coaching session or an impromptu moment, you’ve opened the door to new thinking, new action, and valuable learning. And when coaching conversations start to happen all across your organization, you have the foundation for a strong organization-wide coaching culture.

Ready to Take the Next Step?

Partner with us to help your people learn to have coaching conversations. Check out our Better Conversations Every Day guidebook, then explore our other Leading Effectively articles for even more research-based insights and recommendations.  

  • Published March 19, 2023
  • 5 Minute Read
  • Download as PDF

Based on Research by

Maggie Sass
Maggie Sass, PhD
Former Global Portfolio Manager & Faculty

Maggie is an experienced consultant, solutions designer, researcher, and facilitator with expertise in leadership, executive coaching, assessment, authentic communication, and evaluation. She’s coached and trained leaders around the world, and her research has focused on the unique challenges of first-time leaders as well as technology and ethics in coaching and leadership.

Maggie is an experienced consultant, solutions designer, researcher, and facilitator with expertise in leadership, executive coaching, assessment, authentic communication, and evaluation. She’s coached and trained leaders around the world, and her research has focused on the unique challenges of first-time leaders as well as technology and ethics in coaching and leadership.

Andre Keil
Andre Keil, MA, PCC
Former Coaching Director, Facilitator & Executive Coach

Andre led our coaches and on-call faculty, and he managed our coaching portfolio with focus on executive coaching, team coaching, coaching skills and certificate programs, and large-scale coaching culture engagements. He has also served on the Board of Directors for Coach Training for the International Coaching Federation (ICF).

Andre led our coaches and on-call faculty, and he managed our coaching portfolio with focus on executive coaching, team coaching, coaching skills and certificate programs, and large-scale coaching culture engagements. He has also served on the Board of Directors for Coach Training for the International Coaching Federation (ICF).

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At the Center for Creative Leadership, our drive to create a ripple effect of positive change underpins everything we do. For 50+ years, we've pioneered leadership development solutions for leaders at every level, from community leaders to CEOs. Consistently ranked among the top global providers of executive education, our research-based programs and solutions inspire individuals at every level in organizations across the world — including 2/3 of the Fortune 1000 — to ignite remarkable transformations.

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