KEYS® to Creativity and Innovation - Overview
Case Study
See how KEYS helped Cargill Incorporated build its future on creative thinking. (more... PDF, 60 KB)
Kick start your innovation efforts with a realistic view of the management practices that drive or suppress innovation. Download a KEYS Brochure in Adobe PDF and a KEYS Sample Report.
Focus
KEYS is an organizational survey that assesses the climate for creativity and innovation that exists in a work group, division or organization. It measures specific management practices that impact the work environment.
Results
The KEYS assessment tool:
- Reveals pockets of excellence as well as areas with critical development needs when comparing categories such as departments, functions, or locations.
- Identifies the most important factors that support or inhibit innovation and creativity.
- Provides suggestions for improving the climate for creativity and innovation.
- Provides hard data needed to develop the innovative culture within and across business.
What's New
- Online survey and reporting for easier administration
- New report layouts
- Includes 10 highest and lowest rated items
- Updated norms
- Simplified pricing structure
Frequently Asked Questions About KEYS
- What does KEYS assess?
- Do you have to be certified to facilitate KEYS?
- How was KEYS developed and what has been published?
- Can I receive a sample assessment packet?
- Does CCL offer related services?
- How much does KEYS cost?
- How do I place an order?
- Can I download a brochure?
Yes; download a KEYS brochure (PDF) - Is KEYS a 360-degree assessment?
No, KEYS is an organizational assessment and not a 360. Think of KEYS as an employee opinion survey based exclusively on research about the climate for creativity and innovation. - When should KEYS be used and how many people should be included?
KEYS is typically used with groups of people who share a common work environment including teams, business units, divisions or the entire organization. It can be used in a number of ways including to jump start creativity, to communicate the importance of creativity and innovation within an organization and as an assessment preceding any type of innovation or change intervention.
Similar to a leader who receives 360-degree feedback to gain self-awareness, work groups and organizations need to assess their environment before implementing a development plan to improve the climate. KEYS can also be highly useful when organizational restructuring has been unsuccessful in bring about desired change. - What organizations are in CCL's normative database?
The KEYS norm group consists of 186 groups from a variety of functions and departments in over 200 different organizations. These organizations represent industries such as high technology, biotechnology, and electronics; chemicals, pharmaceuticals, and health products; traditional research and development, traditional manufacturing; banking; and consumer products. CCL applies a very selective process when choosing organizations for the norm group. - Can you compare our data to organizations in a similar industry?
Yes, for the 17 industries listed below. You can choose the norm group to be used in the report.
Industry Sub-Industry 1. Automotive 12. Computer Software & Services 2. Chemicals 13. Personal Care 3. Computers & Office Equipment 14. Drug & Research 4. Conglomerates 15. Government 5. Consumer Products 16. Advertising & Printing 6. Electrical & Electronics 17. Consulting 7. Food 8. Healthcare 9. Manufacturing 10. Nonprofit 11. Service
For more information, please contact:
Client Services
+1 800 780 1031
info@ccl.org
